Dynamics 365 Finance & Supply Chain Management for Consumer Packaged Goods Companies - A Case Study

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Success and rapid growth bring real challenges, especially if a business is tied to disparate, legacy systems to manage its day-to-day operations.

Such is the case of one consumer packaged goods company that experienced exponential growth thanks to its disruptive business model, offering baby products directly to consumers through its e-commerce site as well as through traditional channels.

In just 2 years of operation, they had already outgrown their legacy ERP and warehouse management solution. The system was inefficient, making it hard for their team to keep pace, both in accounts receivable and order fulfillment, which then restricted their cash flow. Recognizing the need for action, they decided to move to a modern, full-featured cloud ERP platform that would handle their needs for years to come.

Finding a Solution – Microsoft Dynamics 365 Finance & Supply Chain Management

Both Microsoft Dynamics 365 Business Central and NetSuite made the shortlist. However, NetSuite required a third-party add-on to meet their WMS needs, which leaned them toward the Microsoft offering.

Western Computer was given the opportunity to evaluate their project needs. We offered a different suggestion: Dynamics 365 Finance and Supply Chain Management. It was a better fit for their requirements, providing all standard ERP features with the warehouse functionality they needed in one application. Moreover, having robust support for international operations, they could manage multiple business entities, locations, and currencies for their current operations in the United States and Canada, as well as their future plans to expand into China and Australia.

The next hurdle to overcome was the timeframe. They urgently needed a better system, and Dynamics 365 Finance is a large, complex ERP solution. With an innovative approach of simultaneous workstreams – executing the system design, configuration, data migration, and training phases concurrently – Western Computer was able to bring the new Finance solution online in just 3 months, with the supply chain and warehouse functionality following at the 6-month mark. This included an Electronic Data Interchange (EDI) integration, along with the support needed for their internal IT team to cleanse their business data in preparation for the migration.

Reaping the Benefits from Dynamics 365 for CPG Companies

Now that their new cloud-based ERP solution is live and in full operation, how has it benefited the client?

Improved order fulfillment. Now, all stakeholders have visibility into each customer order, allowing more efficient communication and removing bottlenecks, clearing the way for reliable, on-time shipping operations.

Faster payment processing. Customers now receive their invoices in a timely manner, shortening the time to payment receipt. The quick turnaround times, in turn, bring better cash flow.

Improved customer satisfaction and loyalty. Improving their order processing times and empowering their customer service representatives with the information they need to quickly respond to customer requests has helped them forge strong bonds with their client base.

Increased capacity without expanding workforce. Thanks to the efficient operations and automation that are part of the Dynamics 365 ERP solution, they have been able to double their revenue without increasing their human capital footprint.

Data-driven decisions. Now that their business data lives in just one solution, reporting and KPIs are based on an accurate foundation, giving business leaders what they need to make strategic decisions and keep up with their fast-paced growth.

Get the Full Project Success Story

The client experienced a true digital transformation by implementing Microsoft Dynamics 365 Finance and Supply Chain Management. Western Computer was by their side every step of the way, providing expert guidance and project management to ensure a fast and successful implementation.

Yet, there is more to the story. If you would like to read about the changes that happened along the way, including a decision by management to enter the manufacturing space, and how Western Computer was able to pivot and deliver the additional functionality without extending the schedule, then download the complete project success story today and get the details.

If you’re interested in a Microsoft Dynamics 365 solution for your organization, whether it be Finance or Business Central, contact us today to learn how we at Western Computer can help you ensure a successful implementation and a strong ROI from your ERP investment.


By Western Computer | www.westerncomputer.com

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